CURVE
Card Rebrand Launch Film

It was a fantastic experience leading this direct-to-client project with the CURVE team at MISTER. They approached us to create a series of films for TV and online, highlighting Curve's benefits and features while capturing their edgy, modern approach to spending and money management. I oversaw the project from initial creative treatment and scripting key messages to delivering a 30-second TV commercial, 10-second feature films, and essential stills for online use. This multidisciplinary motion project seamlessly integrated 3D and 2D motion design with stock footage. Music by Zelig added the perfect touch.

CREDITS
Client | CURVE
Production Company | MISTER
Creative Director | Luke Carvell
Producer | Jayne Da Costa
Design | Luke Carvell
3D | Luke Carvell, Leandro Beltran, Chris Harkin
Sound | Zelig Sound

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